More Twitter employers seem to have lost their jobs as the social network giant laid off another 200 staff, about 10% of its remaining workforce.
New York Times reporter Kate Conger tweeted to confirm the recent layoffs, saying, “Some Twitter engineers are being locked out of their work emails and laptops tonight,” and pieced together that it was a layoff. Schiffer, from Platformer, said that the layoffs were especially surprising because they included folks they described as “hardcore Musk loyalists.”
The most recent round targeted engineering groups, particularly those working on digital infrastructure and advertising technology, hitting product managers, data scientists, and engineers working all over the world, including senior staff, as Senior Product Manager Martin De Kuiiper was one of the employees to be fired from the company.
Before Twitter’s purchase by Elon Musk late last year, the company employed over 7500 people, most of whom have been laid off, leaving just roughly 2000 staff. With these layoffs, the company has affected every department, from engineering to management, artificial intelligence, and human resources; they have also been forced to close dozens of data centres.
Reports claim that since Elon Musk purchased the social media platform for $US44 billion last year, there have been eight rounds of employee cutbacks.
There are two sides to the current layoff, as it might be because of the current economy. Due to Twitter’s deteriorating revenue from its advertising partners, the most recent wave of job cutbacks has occurred. It might also be because the owner, Elon Musk, wants to create a new Twitter structure according to his vision for the company.
Since Musk took over, Twitter has been losing its major advertisers, and almost 90% of the business’s revenue came from advertising. So far, Musk’s ambitions to get money directly from Twitter users by charging for account verification haven’t gone as well as he had hoped.
With this constant stream of massive layoffs on Twitter, we might want to ask, “Who is left at the company?” And will they be able to handle all operations and ensure the smooth running of the social media giant?
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